The Single Most Important thing in action!

Here is a perfect example—
Client: Office moving company
Prospect: A 250 employee marketing firm with offices, warehouse, and machinery to be moved.

I reached the VP of MFG who was willing to schedule a consultation to discuss the warehouse and machinery relocation. When asked about the office side of the project (which was substantial) he gave me the name of the person responsible but assured me that a vendor had already been chosen for that part of the project. I contacted the person in charge of the office portion of the move the following day and immediately booked a meeting with him. Always verify with the responsible party. No exceptions.

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